UX word of the day: first failure effect

First failure effect| noun| furst • fay-lee-urr • iff-ect

Bootcamp
Published in
1 min readAug 16, 2021

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  1. : refers to a phenomenon in human-automation interaction that leads to the human severely mistrusting a usually reliable piece of automation.
  2. : before the first failure, the human has great trust in automation because it has proven to be reliable. However, after the first…

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Sr. UX Researcher at BlinkUX | Research | Design | Psychology | Making UX accessible one article at a time