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The ultimate guide to Product Discovery Techniques
How many methods of Product Discovery do you know, Product Manager? Can you rate them and use them effectively? Find out and learn with my ultimate list of Product Discovery Techniques!
Product discovery is a customer-centric process that helps product teams understand their users’ needs so they can build products or features that add value. It helps make a decision on whether you should invest in a specific initiative early on, often without involving the development team.
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Now, without further ado are some brief explanations, pros and cons, and examples of each technique:
RESEARCH TECHNIQUES
Analytics Review
This technique involves analyzing data from various sources, such as web analytics, user feedback, customer support tickets, etc., to identify user behaviour patterns, pain points, and opportunities for improvement. It is also a delivery research…