Starting your career as a product designer? 40+ resources that might help you
2019/2020 was one of the most interesting time for me without a doubt. After almost 4 years in an agency, I quit my job as a UX/UI designer, flew abroad, and worked half a year in a campervan. When I came back, I decided to take a new position as a product designer.
I didn’t realise how huge is the gap between working as a freelancer/in the agency vs working on a product. I would like to share with you what were the differences and what helped me to catch up with that gap.
Product
The first and the most obvious topic was to study deeper what are the responsibilities of a product designer.
- 📺 A day in the life of a product designer at Uber
- ✍️ Adjust Your Scope: Moving From UX to Product Design
- 🎧 The Birth and Growth of a Product
User research
User research has become a daily routine for me, therefore I focus on how to prepare and conduct the research, and how to share outcomes with the team.
- 🎧 Sprint Week: Day 4 — User testing
- 🎧 User testing (User research essentials for anyone)
- 📺 UX Research Tuesday: Jak začlenit uživatelský výzkum do firmy (CZ)
- ✍️ The biggest WTF in design right now
Priorities
Imagine you have dozens of insightful feedbacks from your user research. Which of them are worth pushing, and which one to put aside tho?
- 🎧 Prioritizing Features with Corinn Pope
- ✍️ RICE Scoring Model
- ✍️ Defining Principles to Drive Design Decisions
- ✍️ Feature prioritizing: 3 ways to reduce subjectivity and bias
User vs business goals
There is another topic I deal with every single day. Find the right balance between users’ expectations, business goals, and technical constraints.
- 📺 User goals vs Business goals? Which one should win? I wish I could see this video earlier. Now I understand that you cannot always fight it.
- But as Jakub Nielsen explains 📺 in this video you need to focus on long-term customer loyalty and that is supported by a good product experience.
- 🎧 Customer vs. Business Needs and priorities
- ✍️ Finding the UX Tipping Point
Product for humans
Sometimes, we have a tendency to forget that we design for real humans. Fortunately, regular user testings keep reminding me that.
- 📺 Creating Magic — Products for Humans not Robots: Your goal is to create an MWP — Minimal Wow Product and delight your customers.
- 📺 Humans, not Users: Why UX is a Problem
UX writing
I’ve always known copy is important, but when almost each of our testers pointed out that our copy isn’t still clear enough, I realised that I have to learn more about that.
- 🎧 How cultural context affects your UX writing
- 📺 What is UX Writing
- 📺 5 Mantras of Great UX Writing
- 📺 The Four Dimensions of Tone of Voice in UX Writing
- 📺 Strategic writing for UX
- 📺 Yvonne Gando: UX writing: Designing better product experiences
- 🎧 7 common UX Writing issues
Localization
Localization was something new for me. It comes hand in hand with the copy and it’s crucial when your product launches in different markets.
- 🎧 How localization can accelerate the quality of your content
- 📺 Translation and Localization
- 🎧 How cultural context affects your UX writing
Product vs Marketing
I’m lucky to be also a part of the marketing team. Because of that I’m able to perceive our product from another perspective. It’s interesting to see how different is the approach to common goals from marketing vs product point of view.
- 📺 Steve Jobs on the role of product and marketing people
- ✍️ Product management vs. product marketing
- 🎧 Marketing Ideas & Experiments with Kacper Staniul
Product Management
I’ve got involved with other teams and got familiar more with their problems that are eventually affecting the product. Therefore I’ve started to look for ways how to optimize internal processes.
- 🎧 The 10 Dysfunctions of Product Management: I assume that a lot of companies struggle with similar issues. We certainly do. This talk offers one of the best overviews with a really “simple” solution.
- 🎧 Why You Must Fall in Love with Problems
- 🎧 Design Better Podcast: I personally recommend season 3 and 4.
Communication
Long story short — communication is really a key and I had to focus more on how to advocate my design rationales.
- 🎧 Articulating Design Decisions
- 📺 Use This Sales Technique The Next Time You Pitch
- 📺 Advice for explaining design rationale
- 🎧 Leadership for Designers with Ryan Rumsey
Useful books
- Build What Matters
- Articulating Design Decisions
- Nobody Wants to Read Your Sh*t
- Shape Up
- Obstacles Is The Way
- Authority Content
- Predatory Thinking
- Steve Jobs
- And 7 more
Just a few words…
There will always be problems to deal with. Always something new to learn. Luckily, there are thousands of resources online that will help you to keep track — podcasts, videos, webinars, articles, Instagram, Twitter, and more.
Hope this article will help you 💪