Psychology to UX design Part 4— a guide to human experience
Hi, my name is Ameer and i’m the designer of Sigma. Being a product designer i’ve learnt so many valuable lessons from great designers all around the world like Dieter Rams, Johny Ive, Tom Kelley, Steve Jobs approach to design and so many more. We all know about trends, modern methods and studying the data but the core factor of design usually lost in between, and that’s all about humans.
To be right on point, we’re designing for humans, so that anything that we feel like it works great and we love it, has to do something with how humans perceive and experience. That’s where understanding humans becomes the main objective of a product.
So let’s look a few terms to be applied to UX design.
Signifiers
Signifiers are visual, auditory, or tactile cues that convey meaning or indicate the presence of something. They serve as symbols or indicators in various contexts, such as design, language, and user interfaces, helping users navigate and understand their environment more effectively.
Law of Proximity
The Law of Proximity is a principle in design stating that elements placed close together are perceived as related or forming a group. This principle is used to organize and structure information effectively, guiding user comprehension and creating visual hierarchy.
Spark Effect
The “Spark Effect” is a term used to describe the phenomenon where a small, seemingly insignificant action or event triggers a much larger, unexpected outcome or chain of events. This concept highlights the potential for small actions to have significant impacts, often leading to transformative changes or breakthroughs.
External Trigger
An external trigger is a stimulus from the environment that prompts a specific response or behavior in an individual. It could be anything from a notification on a smartphone to a sound or visual cue that initiates an action or reaction.
to Design for humans
Sometimes designers get lost in all the trends and focus so much on the common methods that it’s easy to forget it’s all about humans. It’s all about caring and empathy towards how we feel and behave in the first place. To design what feels right, rejecting reasons like what the business data currently says or what’s getting impressions. To truly come up with a profound idea that’s wonderful to experience, That’s humane.
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