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Case study: MyParkrun app
As a UX designer and an avid runner, I took on a personal challenge to enhance the digital experience of Parkrun events.
Parkrun is an organised series of free weekly sporting events taking place on a Saturday morning in more than 2,000 locations around the world. The grassroots organisation brings together runners and walkers of all abilities and relies on volunteers for most of its operations. Parkrun does a brilliant job of hosting fun, safe, and inclusive running events and strengthening local communities, but its digital presence lacks structure and unity.
As a UX designer and an avid runner, I saw an opportunity for an app that enhances the event experience as well as allowing anyone enjoy Parkrun anywhere anytime. I called the app MyParkrun.
For a project of this scale, I began the work by defining personal objectives and decided to focus my efforts on the following three areas that I found most interesting and challenging:
- Functionality — what tasks should the app support?
- Structure — how should these tasks be grouped?
- UI — what are the most effective ways of presenting complex interactive data on a small screen?