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I put design guides to the test. Did they help or hurt? You decide

cartoon hands working with design
Illustration credit — Pablo Stanley

I’ve spent a lot of time deconstructing design guides posted across social media. The main issue with design guides is less often about the advice itself, but rather the lack of context surrounding the advice. Some minor tweaks to these design guides can take them from ambiguous to specific and contextual.

Taking guides to task

In this post instead of challenging the “right way” design guides or offering contextual insights, I instead applied the guides’ advice directly to popular websites without questioning them. Did the changes help or hurt the customer experience? That’s for you to decide!

1. Modal UX — Instagram Post

two modals with contrasting copy
Instagram post about UX copy on destructive action modals
two modals with different user interfaces

Which modal do you prefer and why? Does one produce clearer understanding of what will be lost by proceeding with the destructive action?

2. Text alignment — Instagram post

Instagram post about text alignment
google website with centered aligned and left aligned text contrast

Which Google page do you prefer and why? Is one easier to read or another create better visual balance?

apple.com page with centered text and left aligned text

Which Apple iPhone page do you prefer and why? Does the choice of iPhone image impact the text alignment you prefer? How might different device sizes impact the image and text alignment choice?

3. Mobile Navigation — Medium post

medium post about right and wrong nav patterns
Medium post about mobile navigation patterns
apple.com mobile nav comparison

Which Apple mobile page navigation do you prefer and why? Is one nav clearer or easier to access? What about the number of nav items, the cart icon or other elements left off of the wire frame above? Should the Apple logo be moved to the left? Did the wire frame account for an endless variety of business goals exceeding one singular solution?

example of two navigation styles
Medium post about desktop navigation patterns
example of two navigation styles on slack.com

Which navigation pattern do you prefer and why? Are mega-menus universally better even when fewer nav items are present on the drop-down? Does context matter here?

4. Headings Sizes — Instagram Post

instagram post about heading sizes
Instagram post about heading sizes
example of a medium blog post
example of a medium blog post

Is the Instagram post correct? Should headings be within a fixed range? Should Medium reduce their headings and paragraph text to a much smaller size? Or are headings more contextual to format, device, accessibility, brand, etc? Points vs pixels, would context help? Should design stay within a rigid typography size box?

5. Button Design — Instagram Post

instagram post about button design
Instagram post about button design
before and after button design of youtube

Thank you for taking some time to read this post! It’s not my goal to disparage design posts across social platforms. It is my goal, however, to continually push designers to provide context to their posts. To afford caveats and exceptions even when discussing tested and proven design patterns. Let’s all grow in this space together!

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Bootcamp
Bootcamp

Published in Bootcamp

From idea to product, one lesson at a time. To submit your story: https://tinyurl.com/bootspub1

Ryan Houk
Ryan Houk

Written by Ryan Houk

Product designer of 15+ years — I write about tech & design.

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