How to Create Brand-Consistent Background Images with Midjourney

Everything you need to know to create background images that will make your brand stand out.

Midjourney prompt: cut paper illustration background image, white background, geometric objects, #E34B44, lots of blank space, rule of thirds, minimalism — no words letters animals plants — ar 1200:630

Good background images don’t just fade away—they create a strong base for your design. When wielded effectively, background images can serve a variety of purposes in design, including:

• Setting the tone. For example, a dark and moody background image can create a sense of mystery or suspense, while a light and airy background image can create a sense of peace or tranquility.
• Creating a sense of depth. For example, a background image with mixed textures can create the illusion of depth, or a background image with overlapping elements like a tree in front of a mountain can create a sense of space.
• Highlighting content. For example, a background image with a light color can make text stand out, or a background image with a specific pattern can draw attention to a particular element on the page.
• Adding interest. For example, a background image with a unique texture can make a design more visually appealing, or a background image with a specific color scheme can create a sense of harmony.
• Creating a sense of branding. For example, a background image with the…