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UX design
Good UX needs to feel like walking through a Japanese zen-garden
Don’t let anyone make you believe otherwise!

I won’t tell you what UX design is. There’s enough information available on the internet for that. But here I will tell you, what good UX is all about.
Good UX is nothing less than a session of meditation. Being calm and composed. Being relaxed, at ease. Knowing that there are no tensions in life. Knowing that someone out there will take care of all your life-problems, and you have nothing to worry about.
When you are working on user-experience enhancement of any digital product, think about how many tasks the user has to complete before he can achieve his goals?
If the answer is — way too many, stop there. Take a break and think about creating a shorter way to do that. Maybe there’s a better way to do it. A faster way to accomplish tasks for the users.
When you’re working on landing page of a website or an app, think about how much information is absolutely important for the user to see. Keep just that much information. Delete the rest. Remove the clutter!
Information is like salt, too less of it will make the dish bland, and too much of it will make it bitter. Add only the right amount to for perfection in taste.
Have you ever come across a website that you fell in love with?
I’m sure you did. I come across at least one such website every week. There are just too many of them in my bookmarks now, only because I liked how it looked or I liked how smooth it was to navigate. There is something to learn from every good product, after all.
Look at this one for example: Supima Cotton Website
Just one big feature image, spanning across the whole page with a menu on the top. The moment you land on the website, you know that it’s about cotton. And the quality can be predicted from the kind of imagery they have used.