Creating experimentation as a habit

Bithika Mehra
Bootcamp
Published in
6 min readOct 4, 2020

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Building an experimentation culture at your organization is similar to creating and sticking to a good habit. Learn how to apply those lessons.

“That’s what I like best about smoking — it gets me out in the fresh air a couple times a day.”
Source: malenadugroup.wordpress.com

I watched the Experimentation Culture Awards 2020 a week back and wrote about it. The message from the awards was clear:

“It’s not about that one experiment, it’s about improving the process…

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On the path to learning all things insights and optimization (linkedin.com/in/bithikamehra) | Foodie | Environmentalist| Loves to travel | Player of a few riffs